In a recent study conducted by SimplyCodes, it was found that Friday is the best day for consumers to find significant discounts while shopping online. The study analyzed coupon release patterns in marketing emails from 30,000 merchants between March and July. The data revealed that approximately 52% of coupon codes are released between Wednesday and Friday, with a significant increase in coupon activity on Fridays.
While the availability of discounts and coupons can be enticing, it is important for consumers to be mindful of their spending habits. Consumer savings expert Andrea Woroch warns against falling into the trap of “spaving,” which refers to spending more to save more. Before making a purchase, it is crucial to assess whether the deal is truly worth it.
To maximize savings while shopping online, consider signing up for store e-newsletters, mobile alerts, or following brands on social media to gain access to exclusive coupons. Additionally, utilizing price-tracking browser extensions such as CamelCamelCamel or Keepa can help you monitor price changes and take advantage of discounts.
To quickly find deals and coupons, consider using deal aggregators like CouponCabin.com or RetailMeNot. These platforms allow you to search for coupons by store name and discover savings on a wide range of products. Applying multiple coupons on the same order can further enhance your savings, as some stores may allow discounts on top of existing promotions.
While discounts and coupons can help you save money, it is essential to avoid the temptation to overspend. Consumer analyst Julie Ramhold suggests being selective about using coupons and focusing on maximizing your overall savings. Unsubscribe from store newsletters and delete shopping apps that prompt unnecessary spending to stay on track with your budget.
Friday has been identified as the optimal day for consumers to save money while shopping online. By being mindful of your spending habits, utilizing smart shopping strategies, and finding coupons through various platforms, you can make the most of your online shopping experience. Remember to prioritize savings, avoid excessive spending, and only use coupons when needed to maximize your overall discounts.